Your just getting your Grand Rapids-based business off the ground and don’t have a lot of extra capital lying around for advertising and marketing. What should you do?
Grand Rapids flyers are one cost-effective solution. Unlike brochures, which are extremely effective but must be done right in order to do the job – which costs a bit extra – fliers are inexpensive to produce and can be used in a number of ways.
Grab ‘Em Quick
Flyers in Grand Rapids are the best way to reach a large number of people in a very short amount of time with a minimum investment. Consider how many flyers you’ve seen stapled to telephone poles and tacked up to public bulletin boards. An effective flyer gives your prospects a complete overview of your products and services at a glance. It must be exceptionally attention-grabbing, because you’ve got about two seconds to get your message across. There’s usually not a lot of room or time to give a detailed message; the main purpose of a flier is to draw in your prospective customer, and do so quickly and for low cost.
Fliers can be handed out at events, posted to bulletin boards in grocery stores and if permitted in your community, placed on windshields or in residential doors.
Watch Out
Although fliers are inexpensive, you do not want them to look “cheap.” In order to win customers, you are going to have to build some serious credibility (especially these days). Therefore, you’ll want to have these professionally done by someone who knows printing. Yes, you could print them out on your own printer, but the resolution of most inexpensive ink-jet printers may be disappointing – and even if they are not, chances are that you’re going to spend a lot on high-priced ink-jet printers, and spend a great deal of time doing it.
Fortunately, Grand Rapids Print Shop can do it for you quickly and economically.
The Advantages
Your locally-based, Grand Rapids print shop specializes in producing high-quality documents, using the latest printing technology, based on designs that you upload on our web site. Because ours is a Web-based operation, we have much lower operating costs than a brick-and-mortar franchise print shop, and can pass those savings on to you.
At GrandRapidsPrintShop.com, you’ll find templates and guidelines on submitting designs that will ensure that you will receive the best product for the lowest price. Find out for yourself why so many Grand Rapids-area businesses are so happy with the print products we provide and return to us for all their printing needs month after month (you can read client testimonials on our site).
