Traditionally businesses have always relied on creative marketing collaterals such as brochures, infomercial, catalogues and other direct marketing tools to reach out to customers. Brochures, also known as pamphlet, is a type of leaflet meant to educate your prospects and target audience about your organization, products and services. A well designed brochure not only has the potential to gain a buyer's interest, but also convert him into a loyal customer. Often … [Read more...]
Designing a Great Seasonal Fall Brochure
With summer almost at an end, it's time to start thinking about printing fall brochures. Designing a great fall brochure doesn't have to be a trial, it just requires following a few simple tips. 1. Showcase What's New Many customers who receive brochures from a company are already familiar with the company's general offerings. They may only glance for a few moments at a new brochure, so it's important to catch their eye immediately. Graphics, larger fonts, and … [Read more...]
Creating Effective Business Brochures
Business brochures can be a great way to let your potential clients know about the products and services that you offer, as well as your company. If you do a good job in creating the brochures, they can even bring in new business from people that weren't previously familiar with your offerings. However, there is no point in printing business brochures if you don't take the time and effort to design them properly and think out what should and shouldn't be … [Read more...]
Expand Your Target Market with Brochures
Printed material can sometimes have a life long after it leaves your local area. A lot of businesses stay local because of their lack of communication with people and places outside of their local area. But staying local also means that your business isn't taking advantage of the expanded customer base available outside your primary area. Most businesses want to expand their customer base, but are not sure how to do so. The Detroit Print Shop offers several tools to … [Read more...]
What Can Brochures Do For You?
Their quality printing can reflect positively on your business, for starters any good business knows that it takes some degree of advertising to ensure success. Sometimes word of mouth is enough, but usually it's going to take more effort than that. Incorporating printed materials such as brochures about your products and/or services will help enhance your corporate image. Detroit Print Shop is equipped to help your advertisements do what they are designed to do: … [Read more...]