Comerica Bank's investment in the 2016 Hatch Detroit entrepreneurship program has increased. The annual contest is an opportunity for a business owner to win a $50,000 grant to open a retail business in Detroit, Highland Park or Hamtramck. The prize includes a grant for branding and logo design from advertising agency Team Detroit and a package of technical, accounting and legal support. Hatch Detroit was started in 2011 to attract new retailers to vacant storefronts in … [Read more...]
Developing A Brochure That Generates Results
Think of the times you have been to an expo and picked up those brochures from the display racks. Have you ever wondered why you picked up certain brochures in preference to others? One persuasive reason is their appeal besides of course the relevance of information contained therein. Catchy, well-crafted product brochures are a sure way to capture attention. Over and above, if you can provide structured, useful information that is relevant to the user’s needs, your … [Read more...]
Create a Recognizable Brand using Academic Brochures
Well designed brochures can serve a variety of purposes for an academic institution. During the decision making process, academic brochures present students with a chance to learn about the many educational opportunities and unique experiences available at the institution. In Detroit, academic brochures are often used by local colleges and universities to create a recognizable brand identity. This includes announcing awards and important accomplishments by faculty … [Read more...]